Leader Marketing Partnership provides integrated Marketing & PR Services from its home in Stratford-upon Avon to businesses across Warwickshire, the Midlands and beyond.
The Leader Marketing Partnership is a marketing communications business which is committed to safeguarding the privacy of it clients, sales prospects and visitors to this website in accordance with the General Data Protection Regulations (GDPR) and all other relevant regulation and legislation. This policy sets out how we capture, store and treat the personal information we use in our sales and marketing activities.
According to The General Data Protection Regulations (GDPR), all personal data we hold must be:
As a marketing communications business, The Leader Marketing Partnership has assessed the six grounds for lawful processing of personal data under GDPR and has selected ‘Legitimate Interests’ as the most suitable lawful ground for the processing of data for the purposes of marketing and sales activity. We believe that the individuals whose data we process are likely to have an interest in The Leader Marketing Partnership’ services. This is typically based upon specific criteria including the business industry sector, size of organisation as well as the individual’s job function within the organisation. Our typical segmentation includes those within marketing, sales, business development, MD and owner related job functions, although this list is not exhaustive and other variables may apply.
We will only ever collect, process and store the essential information required for making contact with individuals within a business environment. The personal data we collect is limited to first name, last name, email address, social profiles, business IP address, business name, job function and business address.
We will not process or hold any data irrelevant to the purposes of doing business with you, nor any special category data, including: race; ethnic origin; political opinions; religion; philosophical beliefs; trade union membership; genetic data, for the purpose of uniquely identifying a natural person; bio-metric data, for the purpose of uniquely identifying a natural person; health data; concerning a natural person’s sex life; or sexual orientation.
The data we collect will be used to communicate marketing and sales messages relating to The Leader Marketing Partnership’ services via email, social media, telephone or any other business to business (B2B) marketing methods that may be relevant. You have the right to object from any method of correspondence at any time via the methods detailed below.
At The Leader Marketing Partnership we procure data in a variety of ways, collected in line with the lawful basis of ‘Legitimate Interests’. If you have received correspondence from us, we will have procured your data in one of the following ways:
Per the ICO guidance, The Leader Marketing Partnership can confirm:
Using your personal information
We may use this data to:
Storage, security and retention of your personal information
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your data.
We will retain the personal data we hold for as long as we consider it necessary for working with you, selling and marketing our services, or to comply with any legal obligations, and then we will securely delete your data. We will delete your data at an earlier date if you request it.
You have the right to rectification, erasure, restriction and objection.
You may instruct us to provide you with any data we hold about you. Provision of such information will be subject to the supply of appropriate evidence of your identity (for this purpose, we will usually accept a photocopy of your passport certified by a solicitor or bank plus an original copy of a utility bill showing your current address). We may withhold such personal information to the extent permitted by law. We may also refuse nuisance requests, where a person requests their data excessively on multiple occasions without legitimate reason.
You can at any time request that the information we hold about you is updated or corrected.
In all correspondence with you we will give you the right to object from receiving further correspondence fromThe Leader Marketing Partnership. On any emails you receive from The Leader Marketing Partnership there will be the option to ‘unsubscribe’ from receiving any further email correspondence. If you receive a telephone call from us, you have the right to request not to receive any further calls.
You can also make any request for rectification, erasure, restriction and objection by emailing: firstname.lastname@example.org or by writing to: The Leader Marketing Partnership, Unit 4 The Old Stables, Newhouse Farm Business Centre, Langley Road, Edstone, Henley in Arden, Warwickshire, B95 6DL
All requests will be processed within 30 days. Your details will be added to a suppression file to ensure that your details cannot be processed by The Leader Marketing Partnership systems in the future.
It is important to understand the difference between a right to object and a request for deletion. If you make a request for deletion, we will remove any data we hold about you from the The Leader Marketing Partnership CRM system. This will also mean that we will remove you from our suppression files. If you are removed from our suppression files, there is a risk that your data may be processed again in the future if your details are re-added to our CRM system by a member of our sales team who genuinely believes that your business would benefit The Leader Marketing Partnership’ services. If you do not wish for us to contact you again about The Leader Marketing Partnership, we would recommend you request to object rather than a request for deletion, as this will ensure that your details are always suppressed from processing.
The Leader Marketing Partnership website
The website also contains links to other websites. We are not responsible for the privacy policies or practices of third party websites.